Keeping your customers informed is one of the keys to achieving success. Whether it’s information regarding new services, updating business hours, promoting a special, or conveying last-minute situations, effective communication requires preparation. Having a plan of message dissemination before being in time-sensitive situations sets you up for success. Below are three major questions you should ask yourself when it comes to quickly informing your customers about your business:
- How quickly can you make updates? In minutes, hours, or days?
- Are you able to make updates yourself and outside of regular business hours?
- Do you have a reliable company that can help assist in more elaborate updates?
The current COVID-19 pandemic is unprecedented, but other things can interrupt your business: weather, power outages, mechanical breakdowns, health-related issues, etc. If you are not able to provide information promptly by making updates yourself or do not have someone else you can rely on to make those changes for you, it’s time to make a game plan.
Your website and social media are the first places people turn to stay informed. Having the means to update these platforms yourself, or having a reliable company to do so on your behalf, is essential to making timely updates and making adjustments.
The Richland Group has a diverse clientele ranging from lodging, medical, food-service, government, aviation, and more. In times that require information to be published timely and correctly, we strive to offer open lines of contact with our clients. This ensures that their messages are being distributed on the proper channels, promptly, and with attention to detail.
We are currently helping various clients handle the sensitivity of the COVID-19 pandemic. It is our goal to help assist clients in times of urgency and doing so with immense care and fluidity as possible.
217 E. Dickson St. Suite 102
Fayetteville, AR 72701