Blog

Protecting Your Most Precious Asset: Information

The Richland Group takes Internet security seriously, especially when it comes to protecting our clients’ information.  We have chosen to work with Arvest bank to conduct all online financial transactions with our clients because of their special attention to security and high security protocols. Arvest, in conjunction with the Family Enterprise Center (FEC) will host […]

New RG Office Location

Over our years in business we have steadily expanded our company reach, now providing digital marketing and design services in 19 states nationwide.  Since the company’s founding in 1998, we have offered high quality services from the Arkansas River Valley.  We are happy to announce we have opened our second location in Northwest Arkansas!  This […]

RG Featured in Do South Magazine

The Richland Group is honored to have been recognized in an article featuring former RG Design Intern, Huy Nguyen, in this month’s edition of Do South Magazine.  The article, “When Words Are Not Enough,” discusses the challenges Huy faces being deaf and his experience interning at The Richland Group.  As much as we believe Huy […]

RG Team Takes on “Made by Few”

The RG Team will be out of the office Friday, October 28 to attend the Made by Few conference in Bentonville, Arkansas. This not-so-traditional design and development conference attracts talented creatives and entrepreneurs from across the country, featuring activities and workshops led by field experts.  This year’s keynote speakers include Cassie McDaniel, Design Director at […]

When Social Media Goes Wrong

There’s no denying social media is a powerful tool for businesses.  However, it quickly loses power and relevance when improperly managed. To prove to you the importance of proper social media management, we’d like to share with you two of our favorite most recent social media fails. Amtrak Twitter Response…7 Months Late In February, political […]

What Your Company Needs to Know About Branded Content

In recent months, Facebook has made a policy change regarding branded content.  According to Facebook, branded content is “content originating from a Page owner that features third party products, brands, or sponsors that are different from the Page owner.” What does this mean for your company Facebook Page? In order to post branded content, you […]

Third Party Marketing Could Save You From a Lawsuit

A Benton County restaurant recently filed a lawsuit in attempt to gain access to its own Facebook page.  The account was controlled by two former employees who have refused to make the restaurant owners account administrators.  In addition to withholding administrative access, the former employees allegedly have used the Facebook page to vent their frustrations […]

Unintended Consequence of Facebook Algorithm Change?

Facebook recently announced a change to their algorithm that promises to further reduce clickbait ads in user news feeds.  Users are tired of misleading ads that direct them to spammy sites.  It makes sense, right? Though an understandable change, it could have unintended consequences on legitimate businesses that rely on content marketing. According to the […]

Is Your Hosting Company Holding You Back?

When you’re in the process of creating a new website for your business, the visual elements are likely the first to come to mind.  Certainly, the visual design and functionality of your site is important, but don’t overlook the importance of web hosting.  Choosing the right web hosting company should be the first step in […]

The Importance of Mobile Ecommerce

Today’s consumers not only prefer, but expect the convenience of shopping from their smartphones.  According to a study from e-commerce software provider, Demandware, “smartphones accounted for 45.1% of Web-shopping traffic in the first quarter of this year.” In addition, “sales from smartphones increased by 107% in May, compared to the same time last year,” according […]

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